The recovery paradox: The effect of recovery performance and service failure harm on post-recovery customer satisfaction

Journal article

American Marketing Association. Conference Proceedings, Vol.12, p.181

01/01/2001

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Title: The recovery paradox: The effect of recovery performance and service failure harm on post-recovery customer satisfaction
Creators: Michael McCollough
Publication Details: American Marketing Association. Conference Proceedings, Vol.12, p.181
Publisher: American Marketing Association
Identifiers: 996651938101851
Academic Unit: Business
Language: English
Resource Type: Journal article