Abstract
Applied research aims to generate knowledge that can be used to improve policy and practice. In the field of visitor use management (VUM), researchers and park managers seek to generate knowledge regarding specific dimensions of visitor experiences within and across parks and other kinds of protected areas. A wide variety of management-centric questions are addressed through VUM research. In this article, we argue that to answer such questions, VUM researchers and managers can use qualitative methods (independent of or coupled with quantitative methods) to deepen our knowledge about visitor experiences while improving visitor use management policies and practices. We present current qualitative research designed to aid in the management of parks, and future directions for qualitative inquiry. Existing qualitative research and future possibilities call to expand our collective understanding of what kind of knowledge “counts” in VUM research.