Abstract
This qualitative empirical study examines how global leaders navigate competing stakeholder demands surrounding socially contentious issues amid public backlash. Drawing on the decision-making experiences of 11 diverse global executives, the study explores how leaders interpret and respond to stakeholder pressures across different societal and cultural contexts. Findings inform a global leadership framework emphasizing balanced, culturally aware, and anticipative decision-making for effective stakeholder management during backlash. The study offers both theoretical and practical insights for leaders managing socially sensitive issues across diverse organizational and cultural environments.